Meet The Mother, Sarah
Mother of Marketing
Business Owner, Mom
In 2015 I left my desk job, mic-drop style. You see, I had been working for some jerk focused on producing inflated results and fake numbers to customers with the idea that it would bring in more money. So, I left and I never looked back.
At the time, I was a single mom to a child with Autism, $0 in savings, a one-bedroom apartment (where I slept on the couch), and a $hit ton of grit.
When I first started working in the social media industry I had zero clues as to what I was doing. So, I surrounded myself with mentors filled with knowledge about the industry and it’s practices and subscribed to as many “experts” as possible. There was only one problem: a lot, if not all of them, had the same message with the same tactics and the same solution.
I found it incredibly frustrating, especially as a novice relying on people I thought had a clue.
I had tried all these tactics, tools, and what I thought were promising solutions to my problems as a business and marketer. None of what I had been doing was producing results for the businesses I was working with. So I dug deeper to understand what was driving the success of some of these more prominent companies and entrepreneurs.
After taking every single online course (free and paid), reading every inch of marketing copy, Instagram expertise, and dissecting as many “how-to” guides as possible I came to the conclusion that the element I had been missing was personality through brand development. I began teaching others – becoming a mentor and educator; A master.
That brings us back to 2015 when I developed my business, persona, and began hitting social media harder than I had ever before. Developing those important skill sets so that I could provide truly comprehensive and unique marketing education resources that actually work. I’m not an expert in everything, only in what I know – which is a lot.
Let’s reinvigorate your passion and momentum for what you do and create something better together.
How We’re Going To Break The Wheel.
Social media is constantly changing and for business owners that means you have to take time away from the other thousands of things you need to do in order to keep your business running. But what if there was a way you could easily learn how to manage your social channels and create content that doesn’t take away from your current list of duties?
That’s where I come in! I’ve created an entire series of workshops and online classes that allow you to learn in your spare time. These classes are designed to be taken in 10-15 minute bite-sized portions, making it easier for you to absorb the information.
If you’re the kind of person who has it in their budget to hire a and social media manager have them trained, then we have a lot of other options available for you. Just check out the options below and you can learn more on alternative ways to break your chains.
Social Media Coaching
Social Strategy Consulting
I am going to break the wheel.
– Daenerys Targaryen
Follow @sarahalpotter on Instagram
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