EP 08 – Conquering Limiting Beliefs and Imposter Syndrome With Alli Paolone

We’re uncovering limiting beliefs and imposter syndrome this week. Alli will discuss tips and tools on how to combat these common issues in your business and break down the concepts our beliefs and imposter syndrome stem from. Grab a cup of tea or coffee and let’s break down some mental barriers.

By Alli Paolone

March 31, 2021

In this week’s episode, we are uncovering limiting beliefs and imposter syndrome. Imposter syndrome is essentially feeling as a fraud, and typically appears in people who are high achievers, or goal-driven people. The goal for this episode is for you to have this on while performing some type of self care, so enjoy a cup of coffee, put a facial mask on, or grab some tacos and listen intently!


If you can, please also have a piece of paper and something to write with handy. We loaded this episode with tips and tools on how to combat these common issues in your business that stem from your personal beliefs and feelings. It’s always been a goal of Alli’s providing more than a service on social media, but provide depth and support clients through their mental blocks and teach them how to find their worth/value.


Alli talks a lot about balance and mental health, so here’s a glimpse into how Alli leads her clients. She believes business is the most personal thing in the world, and it’s time we open up the conversations that truly support businesses and the people behind them.


When talking about social media, it’s no surprise that we have all had an array of feelings, and most of them are especially “yucky.” These feelings are likely not ones that the generations before us faced, because we have never had so much access to other people’s lives or businesses before.


Imposter syndrome means you feel like a fraud, or like you’re tricking people into believing you’re something you’re not, and these feelings typically appear in men or women who are highly achieving or are extremely goal oriented. Though I’ve had YEARS of experience in social media, I constantly face imposter syndrome and feel it creep in when I least expect it. I’m always trying to figure out how to overcome it. 


So why is Imposter syndrome popping for me? It’s happening when I do not affirm myself enough with regard to my worth and value on social media, or in my business. Some of those feelings stem from the limiting beliefs I’ve placed on myself, or the comparisonitis I experience because of the saturated market I exist in. It’s up to ME to combat those feelings and work towards a healthier relationship with myself and my business. Limiting beliefs are what they sound like: thoughts that LIMIT you from reaching your full potential. Unless you’ve done the work to break through these, you probably have them (and that’s ok). It’s never too late to reverse these thoughts and DO THE WORK!


I am a firm believer that success is not one size fits all, and we may move as slow or fast as we want to achieve our goals! Breaking through limited beliefs and combating imposter syndrome will help you level up your life and your business. The less time you spend being hard on yourself, the more time you’ll have to live your life, confidently.


Sarah and I can’t wait to hear how limited beliefs or imposter syndrome have affected you. Comment below or hit us up on social.



Sarah Potter & Alli Paolone

Meet Sarah and Alli, two social media marketing consultants and digital experts who've been foraging their way since the early 2010's. This dynamic duo sasses the social media industry and sets some unspoken rules straight in this podcast on marketing, life, and all the therapy social media marketer workers need. 

"We’re not here to tell you how to do your job, we’re here to validate the shit out of what you’re doing and reinforce the unspoken ground rules of social media workers everywhere," says Sarah–known for her bold and brash approach to social content. 

This podcast is for more than just social media workers too. Social Media therapy is here for everyone worn out and burned by the ever-changing algorithms and forced sense of care about social platforms, and the social media rat race.

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