Starting a New Podcast?

Let Me Help You.

Lift Off in 8-12 Weeks

Have a podcast you’re looking to launch or maybe you’re just looking to get started? Where ever you’re at, I can meet you there. In this 8-12 week program we kick off by understanding what your goals and objectives are with your new podcast.

We also take the time to determine what your current state is with the project and develop a robust timeline filled with action points along the way so once we hit the end of our 8-12 week time together, you’re ready to launch your podcast and start helping listeners!

Podcasts I’ve Worked With

Hi, I’m Sarah,

Mother of Marketing.

In 2015 I left my desk job, mic-drop style. You see, I had been working for some jerk focused on producing inflated results and fake numbers to customers with the idea that it would bring in more money. So, I left and I never looked back.

When I first started working in the social media industry I surrounded myself with mentors and subscribed to as many “experts” as possible. But the problem I ran into was they all had the same solution. I didn’t want to be exactly like everyone else.

I found it incredibly frustrating. The same solution does not solve everyone’s problem. We’re all unique people and should treat our brands and strategies as such.

Rather than stay frustrated I used that energy to fuel my hunger for learning and sought out to learn as much on my own as possible. After taking as many online courses, helping as many small businesses, and dissecting as much information as possible I began to understand what was missing.

That brings us to now, where I’ve developed the first Masterclass in my Masterclass Video Series (oh yes, there’s more to come!) where I will teach you the missing element in every social media strategy.

What You’ll Master in this Class 

We spend the first month teaching you the basics of podcast operations, developing your ideal listeners, determining program direction, and setting up promotional channels.

In week five, we plan out each episode, set up interviews with guests,  and establish a recording schedule for ongoing episodes.

In weeks 6-12, we spend time together editing podcast episodes, testing out the right format for your show, developing your podcasts website page, branding direction, and as much more.

Podcast Design & Strategy

Understand your podcast is about, what you stand for, and the delivery method for your podcast.

Social Media Management

How to manage your time when scheduling, engaging, and growing your podcast audience on social media.

Audience Analytics

In order to secure sponsorships, you’ll need to be able to share your story through data, we’ll teach you how to do this.


Podcast SEO is a different ball game. We’ll talk about ways to rank on Apple Podcasts, Spotify, and the best ways to get your podcast listed.


Creating enticing podcast scripts is totally different than writing a blog. It involves a little more theatre and entertainment focused writing. We’ll create the tonal direction, together. 

Confidence Building

Having confidence is not just something you need to have as a podcast host. In the audio world, confidence is everything and knowing how to share IMPACTFUL content is important.

Website Development

We’ll touch base on the importance of developing a website or page for your podcast and evaluating whether or not you actually need one. The answer will most likely surprise you!

Podcast Sponsorhips

It’s one thing to have a great podcast people love listening to, and it’s another to be sponsored by trusted brands. We’ll create a plan and strategy for establishing podcast sponsors–so you make money.

What Other's Say About Our Work Together. 

From the small business owner to entrepreneur, I've helped a variety of professionals understand their social media and marketing so they can elevate their business and grow. 

Sarah is a smart, creative, driven, social media marketer. She understands strategy, community and how to engage an audience. She also works diligently to connect to her clients in order to solidly understand their point of view. Not afraid to try new things, she's both courageous and energetic with a great creative eye. It has been my pleasure to work with Sarah; she's passionate about her work and her product and consistently works to bring out the best in herself and her team.

Kate Nelson

Director of Clients Services , The Rainmaker Institute

Sarah was someone who first trained me when I first started at The Rainmaker Institute. I was so thankful I was learning from her as she was beyond friendly, knowledgeable and professional. It is so clear when you talk to her that she has a passion for social media and a vast knowledge of its ever changing aspects. She is constantly up to date with the latest trends in social media and Sarah is always determined to remain current by continuing to learn and be the best at what she does. Sarah has not managed me directly however, it is clear that her team loves, respects, and trusts her as their manager. She has been an awesome co-worker and a person that I can honestly say I would be comfortable and happy to work with again.

Hannah Ribotto

Marketing Specialist, The Rainmaker Institute

I've taken several Instagram classes and Sarah's class by far surpasses the competition. Sarah is super knowledgeable about Instagram and she's an amazing teacher. She is clear, concise and helps walk you through the material step-by-step. Her suggestions are also very tailored to her students as she devotes time to look at each profile. This has helped me so much. I've implemented what she's taught me and I can see the improvement in my page. I also know the areas I need to work on and I have a game plan in place. You can tell Sarah is serious about her marketing knowledge. Her overall marketing tips are spot on. Thank you Sarah! I look forward to continuing to grow my IG following with all that you've taught me.

I highly highly recommend Sarah's services, you won't be disappointed!

Kellie Beach Sims

Founder & CEO, The Harmony Planner

Sarah's teachings have been incredibly helpful in helping our brand grow on Instagram and an increase in fellowship. Our followers are genuine and truly interested in what we have to say. The class was informative, intensive, and the best education I've had on Instagram! 

Paul Vasey

Founder and Creator, Cash Crunch Games

Sarah was such a joy to work with. I’ve had a little experience with marketing before but not to the extent in which I needed help with. She helped me develop my entire brand aesthetic, set up email drip campaigns, create landing pages, and develop a brand messaging strategy that perfectly aligned with my experience and the goals I want to achieve. I highly recommend working with Sarah and learning from her!

Julie Myers

Founder, Blogger, Balance is Best

Working with Sarah has been such an incredible learning experience. It's provided me the tools and support I've always needed to get the next level with my business. I've been in business for myself for the last two years but I was totally winging it with my branding and marketing. I was blindly trying to move my business forward and that only works for so long before you hit a plateau. Sarah is exactly what I needed to evolve! The course combines practical information with outside-the-box thinking and it has taught me how to dig deep and be creative with my branding. The accountability and support that came with it was the cherry on top.

Teresa Brennaman

Founder, Fitness Trainer, Be a Lion

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